On July 17th through the 20th, I’ll
be attending the Pacific Northwest Writers Association’s Summer Conference in
Seattle Washington. I've gone to this event faithfully every year since 2010
when I first decided to push my uncertainties aside in favor of connecting with all the various professionals within the writing industry. I remember all
the fears, insecurities, and nerves that plagued me then, and to be honest, I
still feel many of the same emotions as I prepare to present a workshop at the
same conference just four years later.
One of the fixtures of the PNWA conference is the
opportunity given to writers to pitch their stories to a large number of
attending agents and editors. In addition to pitching my own stories, I've had
the opportunity to work on pitches with a large number of writers in a variety
of genres. After last year’s conference, I was gratified to receive several
e-mails from writers who attributed their success with agents and editors to
my advice on pitching. In anticipation of the coming conference, here are some
of the things I was able to share with my fellow writers about pitching their
stories.
Be Comfortable
Often, when I would ask a writer to tell me about their
work, they would ask if I wanted their memorized pitch or if they could just
tell me about it. I’d usually tell them that I wanted to hear both, and it was
amazing to hear the difference between the formal, canned pitch they’d labored
over and the more organic description of a story that they loved. Often, their
informal description was more interesting, and they were much more relaxed. Of
course, some writers will not be comfortable without that carefully prepared
pitch. Just remember that you need to present your story in the way that best
suits your personality. As my writer friend Tracy Shew summed up: “An ounce of
confidence is worth a pound of preparation.”
Be Brief
Be Relaxed
next level, they are hoping that you will do the same thing for them. A pitch is a two-way interview for a working partnership. So relax, be yourself, and enjoy the search for a personality that matches your own.
Good luck to everyone who will be pitching at the PNWA
summer conference this year. I look forward to seeing you all there!